BH Inaugural Trunk Show

I just took a few pictures at our trunk show last Thursday, November 13. My mom, Helene, our store’s name sake, was the resident picture taker for our family so I am challenged in the picture taking area. Oftentimes I don’t eve remember to take them.

In the photo on the left is Yudie, a pre-K teacher, in the shirt she wore to the trunk show. A beautiful color tee – in fact a very similar color to the teal sleeveless shell. Note it is an unstructured knit, a common article of comfort in our society. But not so flattering on ladies with a full bust. I ask you, where is her waist?

In the photo on the right is Yudie in the longsleeve Bratique Helene shirt. Yudie is so expressive and charismatic, truly a jewel of a woman. She put the shirt on and started spouting out the one-liners. I ran to get my pen & paper. This was the best: “I don’t even have on Spanx and I feel this good.”

On a side note: while at church on Sunday I glanced behind me and saw this lady with a great front silhouette (she was seated so I could only see the front profile). And then I realized it was Yudie in her new shirt. What a testimony to her comfort & confidence in the shirt: she bought it on Thursday eve and wore it on Sunday morn. That’s awesome!!!

This is Jill on the left. She is wearing a cute blue top, but look at what it does to her shape. The bustline looks so big and her posture saggy.

The photo of Jill on the right has not been re-touched at all. Please I am not that good. Jill’s quote: “I can’t believe I can put a shirt on off the rack and it fit me this good. It makes you feel like you want to have better posture.” Mom would be so proud.

Jill is wearing a black brassiere, thus the darts really stand out. Please wear a skin tone color bra when wearing this great white shirt.

And finally is a picture of my dear friend Gina and I, she came to support us and partake of the delicious food and yummy libations. This is my clean-up outfit (bra included), so I'm not looking my cutest. Next time I'll try to take more pictures.

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Bratique Helene

I should have known in high school when I was the only girl during drill team practice to wear a sports bra that I was going to be a boob-girl. I recall in college I had brassieres that fit well, but were matronly in appearance and didn’t quite match the image of myself as a cute new sorority pledge. As a young single woman living in Dallas in the mid 90’s, my hobby became acquiring luxury lingerie at the likes of Neiman Marcus and exclusive boutiques around the world. I had disposable income and easy to fit 34Ds. My eyes were opened to the fact that one could have a correctly fitting underpinning that was also aesthetically inspiring. I became a bra aficionado.

I married and had a family, which affected both the pert D bust and disposable income. Hint: the bustline grew and the money for bras shrank. These changes lead me to start researching brands, body types, breast shapes, etc, and increased my knowledge and skill. Shopping with family and friends and fitting them in bras, I began giving consultations and evaluations to friends’ friends as they were referred to me. My flair became evident, my passion developed. I was offered positions in both the retail and the trade sectors of the lingerie industry, but I chose to stay home with our growing family.

Then in May of 2007 my life dramatically changed: my mom - Helene - died suddenly of an aortic aneurysm. We went to pick her up to go to the children's swim class and discovered her body; I was eight months pregnant with my fourth child. Through the next several months as I mourned our family’s loss I realized that if GOD can walk me through a nightmare, he can walk me through a dream as well. Thus became Bratique Helene, both my dream and my homage to my best friend who I know looks down and says, “YOU GO GIRL”.